Rush Sports to Distribute SOX Footwear

Sox Footwear and Rush Sports have signed a distribution partnership that will further expand Sox's reach within the South African cycling community through Rush Sport's 450 strong dealer network. Both Sox's Premium Knit and Printed socks will be available to order. Dealers are requested to get in touch with their Rush Sports Territory Manager for more information and lead times.

SOX Rush Sports.jpg

 

Founded in 2016, Sox Footwear has grown from a two person team operating a single machine to one of the industry's biggest players. To keep up with demand, the company now employs 16 skilled staff, utilizing 18 state of the art knitting machines to produce over 15, 000 socks per month for customers around the country.

 

We’re very excited to collaborate with world-class brands and to be associated with Rush Sports. Their energy, work ethic and knowledge of cycling is truly contagious and we believe this is exactly the partnership we needed to grow the brand. Jacques Pretorius - Sox Footwear Owner

 

Linking up with Jacques again is extremely exciting. Jacques, Francois and the rest of the Sox Footwear team are an incredibly dynamic and motivated bunch, and having their locally produced product under the Rush Sports portfolio is awesome! Andre van Aarde - Chief Operating Officer




2 Comments

Hairy, Jun 29 2020 01:00

I am sure Patch is over the moon.

 

Unrelated to SOX, but directly to RUSH SPORTS.

 

Had an issue recently with a product, decided to call them up and ask advice. The service and backup received by them as a team was exceptional ... so just dropping this bit of information here #JustBecauseTheyDeserveIt!

Christian van Zyl, Jul 02 2020 10:53

Wishing all the best for SOX, great guys and I support local where I can. Proudly South African!