South Africa’s First Subscription Box for Cycling Gear

Subscription box services are a growing trend for people to get niceties delivered to their front doors. But while this sounds like fun, you’re a cyclist. You want to get out on the trail or road and grind out miles for fun times and faster times. And you know that having the right gear is what gets you there.

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So this box is for you. This box is loaded with cycling gear from the best local and international brands to unlock your PBs on the single track, on the gravel miles and on insane descents.

 

We’re not screwing around with this box. You want a bib to tackle your next marathon? You get it. Want new grips because your old ones can’t keep up? Done. And that’s just where it starts. Clothing, glasses, accessories, supplements, tools, lubes, vouchers, training programmes – it goes on.

 

We’re cyclists, so we put together a box with the kind of stuff that makes us drool. All the gear you need, never the same thing.

 

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Here’s how it works. The subscription fee is only R489/month. After 3 successful payments, we put together a box of insane gear and deliver your next levels performance right to you, for free.

 

And we’ll even sweeten the deal. Invite 3 mates to subscribe and if they join, we’ll throw in some discounts for extra beer money. Act fast, only 100 hundred spots are left and the first 10 people to sign up from Bike Hub get some extra goodness thrown their way. What exactly? We’ll keep it a surprise for now, but you won’t fear any 10% climb again.

 

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43 Comments

BaGearA, Jun 29 2020 07:51

So you don't get to choose what's in the box?isn't that more A mystery box

BerNaude, Jun 29 2020 07:51

Looks interesting

hansolo, Jun 29 2020 08:09

So I pay close to R1500 and don't exactly know what I'm getting?

 

Is there some form of questionnaire that you at least know what items the person already has or needs? One only needs so many pumps, multi tools, water bottle cages or pairs of socks, unless its really something special. 

MarcW, Jun 29 2020 08:16

"Get your mates to sign up and sit slip on fees. New subscriptions get you beer money."
 

No thanks.

Mojoman, Jun 29 2020 08:27

Maybe nice for those just starting out or don't have much in the way of gear.
Not for me though.

bullet77, Jun 29 2020 08:43

As said above I'm struggling to find any value in this. 

JuddMan, Jun 29 2020 08:45

Absolutely love the idea....but, I agree with some of the sentiments here. What happens if you get a pink bottle holder? Perhaps a very nice, premium bottle holder but if it clashes with your colour scheme or you already have 2 on your frame, its rendered useless. And the price is a bit steep with that degree of uncertainty.

 

Perhaps an option would be to have a 'cheaper' option, that doesn't include the big ticket items but does all the smaller things, bike wash, chain lube, ride consumables etc. That I would look into a lot more.

DR ◣◢, Jun 29 2020 08:48

Not for me. 

I don't like surprises. I also buy just what I need at any given time. No point in having another "box of hate" in the house. 

Chris_, Jun 29 2020 08:54

These work well with beer boxes, baking boxes, gin boxes, food boxes because within reason everything in the box can be used/appreciated.

 

I think cycling is too nuanced. Firstly its expensive, so you just don't need some things in triplicate. But mostly we like certain brands, certain colours, and I mean what would I do with the mtb stuff when I only have a road bike? 

TCTG, Jun 29 2020 09:06

These work well with beer boxes, baking boxes, gin boxes, food boxes because within reason everything in the box can be used/appreciated.

I think cycling is too nuanced. Firstly its expensive, so you just don't need some things in triplicate. But mostly we like certain brands, certain colours, and I mean what would I do with the mtb stuff when I only have a road bike?

Spot on mate...times are tough and we cant afford to spend on unneccessary stuff...only whats needed when its needed.

DieselnDust, Jun 29 2020 09:52

"Act fast only 100 hundred spots are left..."

 

This sounds like a Zuma campaign fund raiser

JuddMan, Jun 29 2020 09:54

These work well with beer boxes, baking boxes, gin boxes, food boxes because within reason everything in the box can be used/appreciated.

 

I think cycling is too nuanced. Firstly its expensive, so you just don't need some things in triplicate. But mostly we like certain brands, certain colours, and I mean what would I do with the mtb stuff when I only have a road bike? 

 

Spot on with your sentiments. Just a note, I looked at the sign up process, and it looks like you have to choose whether you are MTB or a roadie, so it seems as it would be specific to one discipline or another.

Puncture Kid, Jun 29 2020 10:32

Wife and daughter did a subscription fashion box. Stopped it soon after because:

  • Novelty wears off quickly
  • Don't like everything they send - personal taste
  • Expensive for what you get
  • You don't need new stuff every month

Same applies to this bike box.

Shebeen, Jun 29 2020 10:39

As said above I'm struggling to find any value in this. 

This looks 100% like a lockdown startup, so kudos to whoever is behind it for taking the initiative..

 

I wish them good luck, but i don't see how the "wine of the month club" system translates to cycling. I personally don't see much point in a subscription that I need to pay 3 months before I get a mystery something (for "free" nogal). I think either they've underestimated how people shop online for cycling kit, or have negotiated insane deals that make it a bargain bang for buck deal. I'm prepared to wait and see on the latter being the case.

DieselnDust, Jun 29 2020 10:48

This looks 100% like a lockdown startup, so kudos to whoever is behind it for taking the initiative..

 

I wish them good luck, but i don't see how the "wine of the month club" system translates to cycling. I personally don't see much point in a subscription that I need to pay 3 months before I get a mystery something (for "free" nogal). I think either they've underestimated how people shop online for cycling kit, or have negotiated insane deals that make it a bargain bang for buck deal. I'm prepared to wait and see on the latter being the case.

 

 

 

lets face it, this is South Africa where the wealth disparity is massive. There are plenty of housewives and Financial services people with more disposable income than they know what to do with wh would love to get a mystery prize every three months for a "Measly" R500/month. However I reckon even they will get gatvol of this after a while. My wife subscribes to some nutrition mystery box marketing *** so she gets this box in the mail every quarter. Our cupboard is filled with bottles of vitamins that I often flush down the toilet when she's not looking. Its one of those things where you can never get the debit order to stop because they continuously shipping to you. Nein danke

dirtypot, Jun 29 2020 10:55

I choose all of my things quite carefully - it's not very often that I get something on a whim, so this concept has no appeal to me.  

Plus, I've already got all of the things already...

 

Getting a random new wine every now and then does sound like something I could go for though.  

Skylark, Jun 29 2020 11:02

This service is a perfect way to accumulate unwanted and unneeded crap, also there's only so many stomach churning new energy bar/goo/drink products you can try till you realise only the "####" bars work with your constitution and everything else has to get given away or trashed.

Wait maybe they'll include an Sram XX 12sp chain in each box [emoji2955][emoji7]

JA-Q001, Jun 29 2020 11:11

Ok, so the new line in the Classifieds, for reason for sale, is going to be "got it in my mystery box, do not need it. Brand new".

DieselnDust, Jun 29 2020 11:53

Ok, so the new line in the Classifieds, for reason for sale, is going to be "got it in my mystery box, do not need it. Brand new".

 

"mint condition" only tried once

Rocket-Boy, Jun 29 2020 12:06

These work well with beer boxes, baking boxes, gin boxes, food boxes because within reason everything in the box can be used/appreciated.

 

I think cycling is too nuanced. Firstly its expensive, so you just don't need some things in triplicate. But mostly we like certain brands, certain colours, and I mean what would I do with the mtb stuff when I only have a road bike? 

Cycling kit, like tools and anything else along those lines are pretty specific to an individual. My wife wont even buy anything for me when its birthday time, she knows I will have something very specific in mind and she wont know what it is.

I honestly cant see this working without having input on what goes in the box.

Kaggel, Jun 29 2020 12:07

This isn't something new. Other sites like Vital have been doing it for ages. And it works well there>
https://gearclub.vit..._medium=Nav Bar

The issue is the contents. If it is something light-hearted and fun then great. Soft-goods, food, cheap, useful and generic parts and the occasional nice, universal item like that Lezyne pump. But things that are too stylized and personal such as shoes/bibs or colour-coded items are not going to be easy to sell.

Good concept, but the implementation needs some adjustment to work out

Duane_Bosch, Jun 29 2020 12:10

My wife wont even buy anything for me when its birthday time, she knows I will have something very specific in mind and she wont know what it is.

 

Even when you say go to **** shop and buy ***** it doesn't work coz some ken alles salesman will try sell her something completely different. Or she'll walk out in frustration coz they were more interested in Tik Tok than making sales.

Hello Ruan, Jun 29 2020 12:35

I mean it's cool but I don't have the extra coins rights now to kind of 'gamble' with, if that makes sense.

 

Good luck to these guys, if they around till next year then maybe.

dave303e, Jun 29 2020 12:39

These work really well with sports that have a lot of terminal accessories. Best example is the fishing mystery tackle boxes. You get season specific lures and gear, often you end up trying things you wouldn't typically buy as you get stuck into the routine of using the same old tactics. So for that it is brilliant, I have tried a few new things with success that I would never have chosen in store.

For cycling it doesn't make sense especially as the number of standards in cycling mean there is a big likelihood of something not being compatible,

DieselnDust, Jun 29 2020 01:11

Even when you say go to **** shop and buy ***** it doesn't work coz some ken alles salesman will try sell her something completely different. Or she'll walk out in frustration coz they were more interested in Tik Tok than making sales.

:lol:  :lol:  :lol: